Creative Director Job at Guardian Life Insurance Company, New York, NY

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  • Guardian Life Insurance Company
  • New York, NY

Job Description

Creative Director


We are seeking a dynamic and innovative Creative Director to partner with Head of Creative to translate rational business strategies into highly effective creative concepts across the Guardian enterprise.


In this high-visibility, client-facing role, you will collaborate with and inspire stakeholders as well as lead and mentor our growing creative team of writers, art directors, designers, and video animator/editors.


You are a hands-on leader and a unique left and right-brain creative who is equally fluid in art direction, copywriting and design.


You are curious and a good listener, intuitively connecting the dots between business strategy and creative concept. You inspire teams and partners to push boundaries, delivering work across all channels that is strategically smart, emotionally compelling, and visually exceptional.


Key responsibilities:


  • Consults collaboratively with stakeholders across marketing, strategy, product, and content teams at early stages of strategy.
  • Directly contributes to the creation of insight-driven creative campaigns, activations, and initiatives
  • Directs creative teams and/or external vendors to deliver flawless execution across all channels.
  • Partners with Account and Project management teams to ensure creative is on brief, on time and on budget.
  • Pitches and presents ideas formally and informally.
  • Stays current with emerging trends in culture, design, AI, and technology to inform and inspire creative work.
  • A leader and mentor for the entire creative team, providing guidance and inspiration to unlock creative potential of all team members.
  • Unwavering advocate of the power of creative to drive business results.

Required skills and experience:
  • 8+ years of experience in a leadership role working in advertising, creative, and/or in-house agencies
  • Strong strategic and conceptual approach and a strong track record of generating compelling creative ideas
  • Thorough understanding of every step of the campaign creation process - from planning to production to performance analysis
  • Actively exploring AI tools and generative technologies to push the boundaries of ideation, production, personalization, and storytelling
  • Strong leadership skills to guide and inspire creative talent including writers, art directors, and designers
  • Ability to pitch and convince others of ideas through compelling presentations and negotiate to help meet the business and team's needs on a project
  • Effective communication and collaboration skills to work with different departments and stakeholders in a respectful and empathetic manner
Location:
  • This role is hybrid with 3 days a week working in our Hudson Yards NY office

Salary Range:

$132,420.00 - $217,545.00

The salary range reflected above is a good faith estimate of base pay for the primary location of the position. The salary for this position ultimately will be determined based on the education, experience, knowledge, and abilities of the successful candidate. In addition to salary, this role may also be eligible for annual, sales, or other incentive compensation.

Our Promise

At Guardian, you'll have the support and flexibility to achieve your professional and personal goals. Through skill-building, leadership development and philanthropic opportunities, we provide opportunities to build communities and grow your career, surrounded by diverse colleagues with high ethical standards.

Inspire Well-Being

As part of Guardian's Purpose - to inspire well-being - we are committed to offering contemporary, supportive, flexible, and inclusive benefits and resources to our colleagues. Explore our company benefits at Benefits apply to full-time eligible employees. Interns are not eligible for most Company benefits.

Equal Employment Opportunity

Guardian is an equal opportunity employer. All qualified applicants will be considered for employment without regard to age, race, color, creed, religion, sex, affectional or sexual orientation, national origin, ancestry, marital status, disability, military or veteran status, or any other classification protected by applicable law.

Accommodations

Guardian is committed to providing access, equal opportunity and reasonable accommodation for individuals with disabilities in employment, its services, programs, and activities. Guardian also provides reasonable accommodations to qualified job applicants (and employees) to accommodate the individual's known limitations related to pregnancy, childbirth, or related medical conditions, unless doing so would create an undue hardship. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact applicant_accommodation@glic.com.

Current Guardian Colleagues: Please apply through the internal Jobs Hub in Workday.

Job Tags

Full time, Work at office, Flexible hours, 3 days per week,

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